My name is Alej.

I make hip-hop websites and I love finding and sharing dope hip-hop x tech creativity.


July 07, 2020 words
Courtesy of Okayplayer, check out this great look at the the run-up and impact of The Root's "How I Got Over" on its 10 year anniversary: How The Roots’ ‘How I Got Over’ Became Their Crowning Achievement Of The New Millennium...
June 27, 2020 serious
The New York Times is back with a sobering update on their previous COVID-19 data journalism article which tracked the virus' path out of China. This update tracks the spread of the virus inside the United States: How the Virus Won...
June 05, 2020 serious
Ways You Can Help.
May 27, 2020 words
Happy birthday to an artist who’s quietly snuck into my favorites recently: Bas...
April 28, 2020 dope
While my last post focused on flipping and manipulating vocals, this post focuses on... creating them from thin air...
April 10, 2020 words
This inaugural post on Unspotted is a dope dive into a few specific times Kanye West flipped the meaning of sampled vocals:...
March 23, 2020 serious
This interactive data journalism from the New York Times visualizes the spread of COVID-19: How the Virus Got Out...
March 09, 2020 video
Do it on repeat-repeat...
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Everything on the cover of Logic's EVERYBODY. Collab with Tony.

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An interactive network graph of the self-referential connections on Kendrick Lamar's DAMN.

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Migos Adlibs

Play every ad-lib of Migos' "CULTURE". Collaboration with the homie @daeclan.

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Ultralight Tweets

Play every gosh darn bar of "Coloring Book" tweet by tweet to the music.

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I (re) tweet about tech / music / culture and upcoming projects here: @alejvpro